Day after day, technologies are reshaping our world with the progress they enable, but not all sectors are affected in the same way. Agriculture is one of the sectors where, even though technology is present and bringing innovation, the gap remains significant. The reason behind this lies in two factors: the lack of customisability in products that do not always match farmers’ needs and the complexity of these products, which discourages farmers from using them.

I’ve always been passionate about agriculture, and throughout my life, I have studied and gained experience in the sector. I have noticed that, even though technology is available and many farmers use it, there is still significant untapped potential. The biggest gaps are linked to smart tractors because, even though they improve productivity and comfort for the farmer, most of the data generated is not fully utilised to extract useful information that can help farms optimise resource use and maximise profitability.

To fill these gaps, I’m developing a highly customisable platform that will be adapted and designed to meet the needs of each farm. This platform will collect all data and information about the farm and utilise it to model the field and determine how the farm can improve by adapting different strategies. Moreover, most of this data is needed for all the bureaucracy that surrounds the activity itself. To simplify every interaction and provide the best experience, I will offer software to farmers along with support.

The goal is to help farmers maximise their resources. By collecting, organising, and storing data, the platform will reduce the time spent on bureaucratic processes, help farmers plan their work, and refine their agricultural strategies.